Tip for Connecting with Ideal Clients

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For coaches and speakers

Maybe you’re thinking about writing your story so your ideal clients can see the connection between what you’ve experienced and made it through, your humanity, and your ability to guide them on their journey.

Maybe you’re a speaker needing to better understand your audience so you can connect with them and help them move forward.

Both scenarios benefit from having clear vision and insight into your target audience, creating personas (like a character) and then giving your message to that persona.

Here’s my tip

Pick one person and speak to them. Create a character description for this person with a backstory, demographics, motivations, and behaviors.


For me, being an intuitive writing coach isn’t just about books and plays, it’s about the message and getting it out there to make an impact. I hope this little tip helps! If you need assistance writing your persona description or a character sketch, I’m happy to help. Let’s connect.